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MBA- EVENT AND MEDIA MANAGEMENT (ONLINE)

Duration

2 Years

(2 Sem/year)

Course Fees

INR Starts ₹2,291*p.m

semester

Eligibility

Above 45%

Exam Pattern

online

mic & camera

Learning

onlineLMS

LIVE & Record video

Admission

Open

dec / jul

Course Description MBA- EVENT AND MEDIA MANAGEMENT (ONLINE)

 

The Online MBA-Event and Media Management program provides a specialized and flexible approach to earning a Master of Business Administration (MBA) degree with a focus on the dynamic and fast-paced fields of event management and media. Tailored for individuals who aspire to excel in these industries, the program offers the convenience of studying from anywhere, allowing students to balance their academic pursuits with personal and professional commitments.The Online MBA-Event and Media Management program encompasses a comprehensive range of subjects specifically tailored for these specialized fields. Students delve into event planning, media strategy, marketing, finance, and other relevant areas. The program aims to equip students with a solid foundation in business theory, strategic event management, media planning, and critical thinking skills—essential attributes in today's competitive event and media landscape.

The Online MBA-Event and Media Management program is a comprehensive and flexible degree designed to provide students with a deep understanding of the intricacies involved in managing events and media campaigns. This program stands out for its focus on developing strategic thinking and leadership skills in the context of event planning and media management.The curriculum of the Online MBA-Event and Media Management program is crafted to be diverse and flexible. Students can choose courses that specifically address the unique challenges and opportunities within the event and media industries. This specialized approach enables students to enhance their critical thinking and analytical abilities within the context of event and media management.

 

Course Highlights

Key Highlights:

The Online MBA-Event and Media Management program features key highlights that make it an attractive choice for individuals seeking specialized expertise in event planning and media management:

1. Specialized Curriculum: The program offers a curriculum specifically tailored for event and media management, covering topics such as strategic event planning, media campaigns, marketing, and business leadership.

2. Flexibility: Students have the flexibility to study at their own pace and from anywhere in the world. This flexibility accommodates the diverse schedules of working professionals and those with other commitments.

3. Strategic Thinking Emphasis: The program places a strong emphasis on developing strategic thinking and leadership skills. Students learn to analyze industry trends, plan successful events, and execute effective media campaigns.

4. Industry-Experienced Faculty: Courses are taught by faculty with experience in event planning, media management, and related industries. This ensures that students receive insights and guidance from professionals with real-world expertise.

5. Networking Opportunities: The online platform facilitates networking through virtual discussions, forums, and collaborative projects. Building a network within the event and media industries can enhance career prospects and business connections.

Why Choose Online MBA-Event and Media Management:

Several compelling reasons make the Online MBA-Event and Media Management program an excellent choice for individuals seeking a specialized and versatile degree in the realms of event and media management:

1. Specialized Curriculum: The program offers a curriculum focused on event planning, media strategy, marketing, and related areas. This specialization allows students to acquire in-depth knowledge and skills tailored to the event and media industries.

2. Industry-Relevant Skills: With a focus on event and media management, the program equips students with skills that are directly applicable to the demands of these dynamic industries. Graduates gain a competitive edge with practical and industry-relevant expertise.

3. Flexibility: The online format allows students to study at their own pace, making it accessible to working professionals and those with other commitments. This flexibility is particularly advantageous for individuals aiming to advance their careers while pursuing an advanced degree.

4. Strategic Thinking: The program emphasizes strategic thinking and leadership skills, essential for planning and executing successful events and media campaigns. Students learn to analyze market trends, make informed decisions, and lead teams effectively.

5. Networking Opportunities: Online MBA programs often provide networking opportunities through virtual discussions, forums, and collaborations. Building a network within the event and media industries can be valuable for future career prospects and business connections.

 

Who Should Apply?

The Online MBA-Event and Media Management program is well-suited for a diverse range of individuals seeking to excel in the fields of event planning and media management. This program is particularly ideal for:

1. Aspiring Event Managers: Individuals with a passion for organizing and managing events, ranging from conferences and trade shows to social gatherings, can benefit from the specialized curriculum tailored to event planning.

2. Media Professionals: Those working or aspiring to work in media-related roles, including media planning, advertising, and campaign management, can enhance their skills and qualifications through the focused approach of the program.

3. Marketing and Communication Specialists: Individuals with a background in marketing or communication who wish to specialize in event marketing or media strategy can find this program valuable for their career aspirations.

4. Entrepreneurs in Event or Media Businesses: Individuals planning to start their own event planning or media-related ventures can gain the necessary business acumen and specialized knowledge to succeed in these competitive industries.

 

When Should I Pursue an Online MBA-Event and Media Management:

The Online MBA-Event and Media Management program is designed to accommodate individuals at various stages of their professional journey. Whether you are an early-career professional, an experienced industry veteran, or someone looking to switch careers, the program offers flexibility to meet your needs.

1. Early-Career Professionals: If you are early in your career and have a keen interest in event planning or media management, pursuing the Online MBA-Event and Media Management can provide a specialized foundation for accelerated career growth.

2. Experienced Industry Professionals: Professionals with experience in event management, media, or related fields can benefit from the program to enhance their strategic thinking, leadership skills, and stay updated on industry trends.

3. Career Changers: Individuals seeking to transition into event planning or media management from other industries can use the program to gain the specialized knowledge and skills required for success in these fields.

4. Entrepreneurs: Aspiring entrepreneurs looking to establish businesses in event planning or media can leverage the program to acquire a solid foundation in business administration with a focus on their specific areas of interest.

 

Course Duration:

The duration of the Online MBA-Event and Media Management program may vary depending on the institution, the chosen mode of study (full-time or part-time), and the number of courses taken per semester. On average, the program can be completed in two to three years of full-time study.

The flexible nature of the program allows students to pace their studies according to their individual needs. Some institutions may offer accelerated options, enabling students to complete the program more quickly, while part-time options are available for those who wish to balance their studies with work or other commitments.

 

Academic Fees:

The academic fees for the Online MBA-Event and Media Management program vary by institution and may include tuition fees, registration fees, and any additional charges for study materials or online learning platforms. Prospective students should consult the specific institution for accurate and up-to-date information on fees.

Some institutions may offer financial aid or scholarships to eligible students pursuing the specialized Online MBA-Event and Media Management program. Students are encouraged to explore these opportunities and inquire about funding options available to support their education.

It is essential to consider additional costs such as textbooks, technology requirements, and any expenses related to online learning when planning for the academic fees associated with the program.

 

Admission Procedure:

The admission procedure for the Online MBA-Event and Media Management program varies by institution. However, common steps involved in the admission process include:

1. Research and Choose Institutions: Begin by researching institutions offering the Online MBA-Event and Media Management program. Consider factors such as accreditation, faculty expertise, and the relevance of the curriculum to your career goals.

2. Check Admission Requirements: Review the admission requirements of the institutions you are interested in. These may include educational qualifications, work experience, letters of recommendation, and language proficiency tests.

3. Complete the Online Application: Once you have chosen an institution, complete the online application form for the Online MBA-Event and Media Management program. Provide accurate information and ensure all required documents are submitted.

4. Pay Application Fee: Some institutions may require an application fee to process your application. Pay the fee as instructed by the institution.

5. Submit Supporting Documents: Submit all required supporting documents, such as transcripts, letters of recommendation, statement of purpose, and any other documents specified by the institution.

6. Technical Requirements: Ensure that you meet the technical requirements for online learning, as specified by the institution.

7. Await Admission Decision: After submitting your application and supporting documents, await the admission decision. Be sure to apply well in advance of the program start date.

8. Accept Offer and Enroll: If you receive an offer of admission, carefully review the terms and conditions. Accept the offer as per the instructions provided by the institution and complete the enrollment process.

Applicants are advised to refer to the specific institution's website or contact their admissions office for accurate and detailed information about the admission procedure for the Online MBA-Event and Media Management program.

 

Why Opt for Education Loan:

Considering an education loan to finance your MBA in Event and Media Management is a strategic choice due to the unique aspects of this specialized program. Here are compelling reasons to consider an education loan tailored to this specialization:

1. Specialized Expenses: An education loan can cover the specific expenses related to your MBA in Event and Media Management, including tuition fees, specialized study materials, and any other costs associated with this focused program. This ensures that you have the financial support needed for a comprehensive education.

2. Flexible Repayment: Education loans typically offer flexible repayment options, allowing you to manage your finances effectively. Given the specialized nature of your MBA, this flexibility can be particularly beneficial, aligning with potential career advancements and the unique financial landscape within the event and media industries.

3. Investment in Your Career: Financing your MBA through an education loan is an investment in your career within the event and media management sector. It provides the necessary financial resources to pursue opportunities like internships, workshops, and projects specific to the industry, enhancing your practical skills and marketability.

4. Credit Building: Responsibly repaying an education loan contributes positively to building your credit history. This can be advantageous when engaging in financial transactions related to event and media management roles or when considering future business endeavors.

5. Uninterrupted Focus: By choosing an education loan, you can maintain an unwavering focus on your studies without immediate financial concerns. This enables you to fully dedicate your time and energy to the challenges and strategic elements of the MBA in Event and Media Management.

It is crucial to thoroughly assess the terms and conditions of the education loan, including interest rates, repayment options, and associated fees. Comparing different loan offerings and seeking financial advice can empower you to make an informed decision tailored to financing your specialized MBA.

 

Is MBA in Event and Media Management Worth It?

Determining the worth of an MBA in Event and Media Management involves considering your individual goals and circumstances. Here are factors to ponder when evaluating the value of this specialized MBA for you:

1. Industry-Relevant Expertise: An MBA in Event and Media Management equips you with industry-specific knowledge and skills, positioning you as a qualified professional in these dynamic sectors. If you aspire to excel in event planning, media strategy, or related roles, the specialized expertise gained can be invaluable.

2. Career Advancement: The degree can significantly enhance your qualifications and contribute to career advancement within the event and media management fields. If your goal is to secure leadership roles or explore higher-level responsibilities, the MBA can provide a competitive edge.

3. Personal and Professional Growth: Pursuing an MBA allows for personal and professional growth, especially within the context of event and media management. If you have a passion for these industries and seek to expand your knowledge and skills, the MBA experience can be highly rewarding.

4. Networking Opportunities: MBA programs often facilitate networking with industry professionals through virtual discussions, forums, and collaborative projects. Building a network within the event and media sectors can open doors to potential collaborations, partnerships, and career opportunities.

5. Strategic Thinking: The MBA curriculum emphasizes strategic thinking and leadership skills, which are crucial for planning and executing successful events and media campaigns. If you value strategic decision-making and aspire to lead in these industries, the MBA is tailored to your aspirations.

6. Personal Circumstances: Assess your personal circumstances, including financial considerations, time availability, and commitment to the event and media management sectors. If these align with your current situation and career goals, pursuing an MBA in Event and Media Management can be a worthwhile investment.

Ultimately, the value of the MBA lies in how effectively you leverage it to achieve your career aspirations within event and media management. Thorough research, choosing a reputable institution, and weighing the benefits against the costs will guide you in making an informed decision.

Examination Pattern for MBA in Event and Media Management:

The examination pattern for an MBA in Event and Media Management is designed to assess your understanding of specialized concepts and your ability to apply them in real-world scenarios. Here's an overview of the typical examination pattern for this program:

1. Specialized Exam Formats: Examinations for an MBA in Event and Media Management often include specialized formats tailored to the unique nature of the program. These may include case studies, media campaign simulations, strategic planning projects, and scenario-based assessments.

2. Integration of Practical Skills: The examination pattern emphasizes the integration of practical skills relevant to event planning, media strategy, and management. This may involve analyzing real-world cases, developing event proposals, or creating comprehensive media strategies.

3. Varied Question Types: Questions in the examination may be diverse, encompassing multiple-choice questions, essay questions, and practical exercises. This reflects the multifaceted nature of the skills and knowledge required in event and media management roles.

4. Emphasis on Strategic Thinking: MBA examinations in this specialization prioritize strategic thinking and decision-making skills. You may encounter questions that require you to analyze industry trends, formulate effective strategies, and address challenges specific to event and media contexts.

5. Real-World Application: Expectations for the examination include the application of theoretical knowledge to practical scenarios. This reflects the program's focus on preparing you for the realities of the event and media management industries.

6. Comprehensive Assessment: Examinations aim to provide a comprehensive assessment of your understanding of key concepts, strategic acumen, and practical application skills within the context of event planning and media management.

7. Project-Based Assessments: Some examinations may involve project-based assessments where you are required to plan and execute mock events, design media campaigns, or analyze case studies relevant to the event and media industries.

8. Time Management: Given the dynamic nature of event and media management, examinations often assess your ability to manage time effectively. This may involve completing tasks within specified timeframes, simulating real-world scenarios where time is a critical factor.

9. Continuous Assessment: The examination pattern may include a mix of continuous assessments, quizzes, and final exams, ensuring ongoing evaluation of your progress throughout the program.

10. Practical Examinations: Practical examinations may be incorporated to evaluate your hands-on skills in areas such as event coordination, media production, or strategic planning. This aligns with the program's emphasis on practical application.

Understanding the examination pattern and preparing accordingly is vital for success in your MBA in Event and Media Management. Stay informed about the specific formats and expectations outlined by your institution or program coordinators to excel in your assessments.

Course Curriculum

Semester Subjects
1 Principles of Management, Financial Accounting, Microeconomics, Business Communication
2 Marketing Management, Organizational Behavior, Macroeconomics, Business Ethics
3 Operations Management, Human Resource Management, Business Law, Entrepreneurship
4 Strategic Management, International Business, Event Planning and Management, Internship

 

Duration of Specialization

2 Years

Eligibility Criteria

Requirements:

To enroll in the Online MBA-Event and Media Management program, applicants must meet specific requirements. While these requirements may vary by institution, common criteria typically include:

1. Bachelor's Degree: Applicants must hold a bachelor's degree from an accredited institution. The degree can be in a related field or demonstrate relevant academic background.

2. Work Experience: Some programs may require applicants to have relevant work experience in event planning, media, marketing, or related fields. This requirement ensures that participants can contribute to and benefit from the program's specialized content.

3. Letters of Recommendation: Applicants may need to provide letters of recommendation from academic or professional sources. These letters attest to the applicant's qualifications and readiness for advanced studies in event and media management.

4. Statement of Purpose: A statement of purpose or personal statement expressing the applicant's interest in the program and career goals in event and media management may be required.

5. English Language Proficiency: Since the program is conducted in English, applicants whose primary language is not English may need to demonstrate proficiency through standardized tests .

6. Application Process: The application process typically involves completing an online application form, submitting transcripts, letters of recommendation, the statement of purpose, and any other documents specified by the institution.

It is advisable for applicants to check the specific admission requirements of the institution offering the Online MBA-Event and Media Management program.

Skills Required:

The Online MBA-Event and Media Management program equips students with a diverse set of skills necessary for success in event planning and media management. Some key skills developed through the program include:

1. Event Planning and Execution: Students gain expertise in planning and executing successful events, considering logistics, budgeting, and coordination.

2. Media Strategy: The program focuses on developing media strategies for effective campaigns, including advertising, public relations, and digital media.

3. Marketing and Branding: Students learn to create and implement marketing strategies, emphasizing brand development and promotion in the context of events and media.

4. Strategic Thinking: The program emphasizes strategic thinking skills, enabling students to analyze industry trends, identify opportunities, and make informed decisions.

5. Leadership and Team Management: Students develop leadership and team management skills, critical for overseeing event planning teams and media campaigns.

6. Communication and Negotiation: The program enhances communication and negotiation skills, important for dealing with clients, stakeholders, and media partners.

7. Budgeting and Financial Management: Students learn budgeting and financial management skills relevant to event planning and media campaigns.

8. Analytical Thinking: The program cultivates analytical thinking skills, allowing students to evaluate the success of events and media campaigns based on data and key performance indicators.

admission procedure

frame

Job Opportunities

Job Opportunities in Event and Media Management:

Graduating with an MBA in Event and Media Management opens doors to diverse and exciting job opportunities within these specialized fields. The program equips graduates with the skills and knowledge required to thrive in the dynamic event and media landscape. Here are potential job opportunities:

1. Event Manager: Graduates can pursue roles as event managers, overseeing the planning, coordination, and execution of events ranging from conferences and trade shows to social gatherings and corporate events.

2. Media Strategist: With a focus on media strategy, graduates can excel as media strategists, contributing to the development and implementation of effective media campaigns, advertising, and digital marketing strategies.

3. Marketing Manager: Graduates can explore roles in marketing management, driving marketing initiatives and campaigns for businesses, particularly those related to events and media.

4. Public Relations Specialist: Event and Media Management graduates can pursue careers in public relations, managing communication strategies, building brand image, and handling media relations for organizations.

5. Entertainment Industry Roles: Opportunities within the entertainment industry, including talent management, event production, and media relations, are viable career paths for graduates.

6. Digital Content Manager: Graduates can contribute to the digital landscape as content managers, overseeing the creation and distribution of digital content for events, campaigns, and media platforms.

7. Social Media Strategist: With the increasing importance of social media, graduates can specialize as social media strategists, developing and implementing social media campaigns for events and media organizations.

8. Entrepreneurship: Armed with an MBA in Event and Media Management, graduates can explore entrepreneurship by starting their event planning company, media production agency, or related ventures.

Top Recruiters

Top Recruiters in Event and Media Management:

Graduates with an MBA in Event and Media Management are highly sought after by top recruiters in the event planning, media, and related industries. Here are key recruiters who recognize the value of specialized skills in this field:

1. Event Planning Agencies: Leading event planning agencies actively seek graduates with expertise in Event and Media Management to contribute to the planning and execution of various events.

2. Media Organizations: Major media organizations, including broadcasting companies, digital media platforms, and entertainment networks, recruit graduates for roles in media strategy, content creation, and management.

3. Marketing Agencies: Marketing agencies value the strategic marketing skills of Event and Media Management graduates, hiring them for positions in marketing management, brand strategy, and campaign development.

4. Public Relations Firms: Public relations firms recognize the communication and media skills of graduates, hiring them for roles in public relations, media relations, and reputation management.

5. Entertainment Industry: Companies within the entertainment industry, including production studios, talent agencies, and event production companies, actively recruit graduates for various roles.

6. Corporate Event Teams: Large corporations often have dedicated event teams, and Event and Media Management graduates are sought after to contribute to the planning and execution of corporate events.

7. Digital Marketing Agencies: Given the emphasis on digital media, graduates are in demand by digital marketing agencies for roles in social media management, digital content creation, and online campaign strategy.

8. Social Media Platforms: Social media platforms and tech companies hire graduates with expertise in social media strategy and digital content creation to enhance their online presence.

Actively engaging in networking, internships, and industry-specific events during your MBA program can enhance your visibility and appeal to these top recruiters within the event and media management sectors.